Beth Houck

Vice President, Customer Experience

Beth has deep experience taking ideas from concept to execution, both in start-up organizations as well as in large institutions.  She was one of the first members of the SA Ignite team, and prior to that, the first employee and COO of PatientImpact, a successful patient experience measurement company acquired by Press Ganey. She also led the business development function for the Rehabilitation Institute and was a member of the inaugural strategy and business development team at Northwestern Memorial Healthcare. She earned a Bachelor of Science in Industrial Engineering from Northwestern University and an MBA from the Fuqua School of Business at Duke University. Beth believes that the industry needs to do more and dig deeper to create a meaningful and effective digital relationship to benefit patients, doctors and the entire healthcare system. SA Ignite is a company that she says has “deep respect for their customers and has a laser focus on how to simplify their needs” so that they can spend their valuable time on patient care.